Having checked on the speed of your website and ranking, it is time to evaluate its health. You might have experienced a sudden downward shift in organic traffic after a long period of consistency and start wondering what is going wrong. It’s sometimes hardest to do organic search optimization projects in new category spaces, because the search interest is just not there yet. Basically, while in times of building a new site the SEO plan is exercised, but if it is already built, and you are incorporating SEO tasks on it, you need to give it importance and optimize it properly. Typically your home page will be focused on your “gun” keyword phrase and your main navigation pages will target your next most important keyword phrases and so on through your web page hierarchy.

Make a good use of RSS feeds

Search engines aim to provide relevant, authoritative, and quick answers to give their users the best customer experience possible and keep them coming back. SEO, once a highly specialized Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... task relegated to the back rooms of a website development team, is now a mainstream marketing activity. Whilst duplicate content is not always indicative of thin content, it can certainly amplify any other Panda issues on the site. There is little doubt that good search engine optimization (SEO) is important to ensure your site is properly indexed and ranked, but even the most optimized site is just a voice in the wind if you don’t have an audience. Becoming the authority in your area is quite possibly the No. 1 best avenue towards building that audience.

Unexpected ways scraping can help with getting your website noticed

Mobile users are spending more and more of their time on fewer platforms. A DoFollow link is a link which passes on “link juice” to the website it’s linking to, which is essentially a vote or point to the linking site. The alternative is a NoFollow link, which passes no link juice and does not help you rank. By making it easy for the search engine to understand your post, you’re more likely to find that it attributes more value to your writing. Copywriting in SEO is the art and science of striking a fine balance between content that persuades and content Google can find.

Myths and misconceptions about cloaking

Don’t stuff content with keywords – it’s just awful to read. Yes, you’ll probably boost rankings for a short time, until Google blacklists you, and in the interim once you do get a potential customer on your site, they’ll click off within seconds. People buy from people – be natural, be engaging, be human. While uncovering and fixing technical issues has always been an important part of SEO, in the wake of Panda and Penguin, technical SEO has moved closer to the forefront. Google’s algorithm takes into account users’ interactions and experience with a website based on how long they stay on a page and what webpage in the search results a user clicks on. Gaz Hall, from SEO Hull, had the following to say: "I assume all of us are already creating quality, useful content by default."

Reasons why you cannot learn rankings well

Getting high-quality links from outside websites is key — especially if you can find a way to get .edu links. Google sees inbound links coming from websites ending in .edu as especially trustworthy. Guest The talk on Facebook is about Heat All at the moment. articles are a good way of improving your branding and getting high-quality backlinks. This area of offpage optimization has more to do with editing and PR. So you should look for publication channels that would be a good fit for you to write guest posts. A helpful solution to fixing this issue is to apply a conditional “noindex,follow” meta robots or X-robots tag to these pages whenever common verbiage (i.e.– “No products exist”) is used on the page by the CMS. Take a look at sites like the BBC and you ’ll see that they have huge and highly diverse links profiles. They’ll have links from massive sites but also tiny, spam sites. When a site is truly successful, it will lose control over all of its links. Thus, it can actually be useful to make your links profile as diverse as possible.