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Faceted navigation allows users to filter and narrow content and usually each combination of facets is typically (at least one) unique URL. Because of this reason, faceted navigation can create duplicate content, eats up valuable crawl budget and can dilute link equity by passing link authority to URLs that we don’t want to be indexed. But relax, it doesn’t mean that you have to be ready to destroy them on sight. Perhaps the most commonly known aspect of SEO, the feature which attracts business to seek out the services of an SEO Agency, is the service's ability to increase a website's positioning in SERPs (Search Engine Results Pages). Copy written for search engines does this through the search engine's correlation of keywords. These are used in the copy itself to discuss the topic of the copy. This correlation provides the context for the search engine, allowing it to provide the user with links to your website and others which correlate with the keyword. Imagine what a one-second increase in website load time could do for Amazon? More importantly, what could it do for you?

Combine responsive design and duplication for Supercharged SEO

Think broad and then drill down into more specific topics. Even when these pages have Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... perfect grammar, they can also be pinpointed by how similar they are to other pages on a site, resulting in duplicate content flags that will damage a site’s reputation with search engines. If your content isn’t unique – for example, you’ve scraped a product description for something you sell from the merchant’s website – delete it and replace it with new, unique content that offers your own take on the product you’re selling. Google Panda and Penguin stopped keyword stuffing in its tracks making it not just not ideal but counter productive.

Your blog posts won't start ranking immediately

This means that consumers get the information they are looking for, while the business gets direct exposure to their desired target audience because they are providing useful information that helps the searcher make an informed decision during their consumer engagement cycle. So what does this mean for your business? There’s never any reason to buy or pay for reviews. If you own a website that’s been around for a while, you should already be ranking in Google for a few hundred keywords. Knowing what they are is a perfect way to kick-start your keyword research.

Succeeding in SEO means paying attention to stickiness

There’s also no syllabus, there’s no Google training, there’s no Google certification, and we also don’t have any Google reps for SEO, or Bing reps for that matter. It stands the test of time and never goes out of date. You probably know the following situation: you search something on Google and there seems to be a good website on the first results page. You click through to the website just to find out that the page seems to consist of ads and boilerplate text (or even worse: 'lorem ipsum' text). According to Gaz Hall, a UK SEO Consultant from SEO York: "On the internet, you can find hundreds of blogs, which are coming from self-proclaimed online marketers. What I find lacking in those blogs is they don’t take in stride the transition of content from the first-among-the-equal to being synonymous with SEO."

Create the structure for your post

Linking internally is equally important. As in, interlinking the pages on your own website. It A great example that I like to use is PNS Egypt. was a large part of his Pubcon keynote, as well as several Whiteboard Fridays on the MOZ Blog regarding the topic. If you perform an SEO audit now and then, you make sure your website’s up-to-date. It should be part of your frequent site maintenance cycle, I think. The sinking of others only works until the website’s administrator and/or SEO discovers what’s happening.